Ideas + Insights : Category: Research

Human-centered design makes telehealth user-friendly, inclusive, and improves patient engagement, provider workflows, and care experiences.

Learn to include marginalized communities in your research, create supportive and collaborative environments, and leverage personal stories for deeper insights.

Feeling lost in your design process? You might be missing customer research. Learn the signs of missing data and how customer insights can lead to better products, services, and solutions.

Discover the benefits and best practices of tree testing, a UX research method that optimizes your website's navigation and improves customer satisfaction.

VoteWA.gov, revamped by Anthro-Tech and the Secretary of State, is a human-centered portal enhancing accessibility for seamless voter information access. 

Here are our top five tips for right-sizing your research activities to the unique budget, timelines, and risk level of any project.

Investing in a new product or service is risky. It’s expensive, uses your team’s time, and even after all that effort it can be hard to get buy-in from stakeholders. Instead of guessing what your customers want, rolling research will help you get continuous customer feedback to confidently make business decisions.

Donate Life California’s mission is to create opportunities for all Californians to sign up to become a registered organ donor. Learn how user research to informed organizational changes. 

Are your customers frustrated, angry, or confused after interacting with your organization in person or online?

At Anthro-Tech, we view field studies as a great way to inspire robust design solutions for challenges that are heavily influenced by the environment in which they occur.