Even with the explosion of ways to access information, communicating effectively online is a lot like what works best in person. Writing for the Web helps you provide clear, engaging information that people can quickly understand and use.
Web content can be tricky, especially for complex government websites with diverse audiences and multiple content contributors. Even if you’ve been developing web content for years, a fresh perspective can help you think more holistically about digital products.
Over time, all web channels contain information that doesn't improve with age. Much like a well-tended garden, your website requires pruning. When you weed out Redundant, Outdated, and Trivial pieces of content, you'll have clearer paths to your information.